Tag: generic substitution

Patients often hesitate to take generic medications due to misconceptions about effectiveness and appearance. Pharmacists can significantly improve acceptance by using evidence-based communication strategies like Ask-Tell-Ask, personalized endorsements, and visual aids. Proven techniques increase compliance, reduce costs, and build lasting trust.

Retail and hospital pharmacies handle medication substitution differently-retail focuses on cost and convenience, while hospitals prioritize clinical safety. Understanding these differences helps patients and providers avoid dangerous gaps in care.